How to Set Up GA4 with Google Tag Manager (Step-by-Step Tutorial)
Want to set up Google Analytics 4 (GA4) using Google Tag Manager (GTM)? In this complete step-by-step tutorial, I’ll show you how to connect GA4 with Google Tag Manager and make sure your website data is being tracked correctly.
Whether you’re a beginner, website owner, marketer, or working with Google Ads, having a properly configured GA4 setup is essential for understanding your website traffic and measuring conversions.
📌 What You’ll Learn in This Video
✅ How to create a Google Analytics 4 property
✅ How to create a GA4 Web Data Stream
✅ How to find your GA4 Measurement ID
✅ How to connect GA4 with Google Tag Manager
✅ How to configure the Google tag
✅ How to publish your GTM changes
✅ How to test GA4 tracking
✅ How to verify visitors in GA4 Realtime
✅ How to troubleshoot common GA4 tracking issues
✅ Best practices for a clean GA4 implementation
🎯 Already Need to Set Up Google Tag Manager?
This video focuses on setting up GA4 using an existing Google Tag Manager container.
If you haven't created and installed Google Tag Manager on your website yet, watch my separate tutorial first:
👉 How to Set Up Google Tag Manager in WordPress
• How to Setup Google Tag Manager in WordPre...
After setting up GTM, come back to this video to configure GA4 through Google Tag Manager.
📊 Why Use Google Tag Manager with GA4?
Using Google Tag Manager makes it easier to manage your website tracking without repeatedly editing your website's code. You can use GTM to manage GA4 events, Google Ads conversions, Meta Pixel, remarketing tags, and many other tracking implementations.
Proper tracking also helps you make better decisions from your marketing data and improve your conversion measurement.
🚀 Need Professional Tracking & Analytics Help?
I provide professional Google Tag Manager, GA4, Google Ads Conversion Tracking, Meta Pixel, Conversion API, and Server-Side Tracking services.
Visit my website:
👉 https://adslytics.io
If this tutorial helped you, like the video, subscribe to the channel, and leave a comment with the next Google Analytics or Google Tag Manager tutorial you'd like to see.
Thanks for watching!
Need expert tracking setup?
Our team has delivered 500+ tracking setups with a 98% success rate.
Get a Free Consultation →