Consent Mode v2

Consent Mode v2 for Google Ads

GDPR-compliant Google Ads tracking with Consent Mode v2

Implement Consent Mode v2 for Google Ads compliance. Configure consent signals for ad_storage and ad_personalization for GDPR-compliant Google Ads tracking in the EU.

300+

Implementations

GDPR

Compliant

All CMPs

Supported

5*

Average Client Rating

Google's Consent Mode v2 is now required for all advertisers running Google Ads to EU users who use Google-certified CMPs. Without it, Google will limit your ability to personalise ads and use remarketing audiences for EU traffic. We implement Consent Mode v2 correctly: defaulting to denied for ad_storage and ad_personalization, integrating with your CMP to update consent when users accept, and configuring Google's modelling to maintain campaign performance despite consent restrictions.

Ready to Implement Consent Mode v2?

Expert implementation — free consultation, fast turnaround.

What's Included

Every deliverable you receive as part of this service.

Default consent state configuration (denied by default)
CMP → Consent Mode signal integration
ad_storage and ad_personalization signal setup
Google Ads remarketing compliance
Consent Mode v2 validation in GTM Preview
EU user traffic impact analysis

Frequently Asked Questions

Common questions about Consent Mode v2 for Google Ads.

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