Customer Data Platform

CDP Privacy and Compliance Configuration

Privacy-compliant CDP configuration for GDPR and CCPA

Configure your CDP for GDPR and CCPA compliance. Implement data deletion, consent management, PII handling, and privacy controls in Segment or RudderStack.

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CDPs collect and route personal data — which makes GDPR and CCPA compliance essential from day one of implementation. We configure your CDP with privacy built in: consent-gated event collection, PII handling rules (blocking or hashing sensitive fields before routing to destinations), data deletion endpoint implementation for the right to erasure, and data retention policy configuration.

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What's Included

Every deliverable you receive as part of this service.

Consent-gated event collection setup
PII field masking/hashing before destination routing
Data deletion API implementation (GDPR erasure)
Data retention policy configuration per destination
Privacy-by-design taxonomy review
GDPR Data Processing Agreement with CDP vendor

Frequently Asked Questions

Common questions about CDP Privacy and Compliance Configuration.

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